Your Call to Action is Lame Here are 1. 0 Ways to Make it Convert Better ExamplesThe call to action CTA is the most important part of a landing page, designed to convince visitors to take the next step or complete a specified action. That could mean signing up for an email list, purchasing a product or service, downloading a white paper, or completing any request aligned with furthering your business goals. In this post well dissect, congratulate and insult a bunch of CTAs because lets face it most of them reallydo suckThe problem is that most calls to action are totally lame, and thus ineffective. Here, we take a look at what can turn a loser of a CTA into a conversion rockstar Oli likes rockstar type things. FAIL Time Whats in a bad CTA The most common CTA blunder is a lack of detail. There are a plethora of pathetic CTAs on the web, some built from stock art or uninspired text. Here are a few CTA no nos, and why they dont work. Buy now. Buy what now It might as well read, Bye now, because thats whats going to happen. Submit. What exactly am I submitting to
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